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Have a clear theme when design the window display.

A well-strategized and intentional theme will almost always work to your advantage. It ties everything together and it draws user attention quicker.

When conceptualizing a theme, try sketching out some ideas with a pen and paper. It’s important to have a clear vision for your window display before you start building anything.

For instance, Holt Renfrew’s Valentine’s Day inspired window display features hearts, Cupid’s arrow, roses and clothing that aligns with that theme.

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