When a store has a complete display, the display can already replace the shopping guide to guide consumers.
Display is the best tool to guide customers' consumption. It can invisibly make customers recognize the value of the product itself, and it can also allow customers to buy one by one without any help.
If you go into such a gift shop, and the clerk tells you that the price of these plush toys is 120 yuan, would you pay the bill?
You will not pay, it must be because you think it is not worth the price.
In another gift shop with more high-end decoration, the clerk told you that a plush toy is 120 yuan. Do you think these toys seem to be worth the price?
In fact, this is how display is changing your judgment on the value of a commodity. A high-end store environment will give customers the idea of "the goods inside should be so expensive!" In other words, display can make customers recognize the value of the product. Only when customers recognize the value of the product, they will be willing to pay the bill, right?
In addition to allowing customers to recognize the value of the product, display can also guide customers to consume.